For years, I didn't have an idea problem. I had a problem turning those ideas into something I could actually pitch, sell or teach.
Some of my best business ideas were already sitting inside ChatGPT. The strategy was there. The positioning was there. The offer was there. But turning that conversation into a professional presentation still meant writing a brief, hiring a designer, spending hundreds or thousands of dollars and waiting weeks.
Then I connected Gamma to ChatGPT, and an AI-generated sponsorship deck became part of how I pitch brand deals.
ChatGPT helps me develop the idea. Gamma helps me stop sitting on it.
What the Gamma connector for ChatGPT actually does
Gamma's connector plugs Gamma into a ChatGPT conversation. Once it's enabled, you can ask ChatGPT — in plain language, mid-thread — to turn what you've been discussing into a new Gamma asset: presentations, documents, webpages, and social content. A link comes back, the asset lives in your Gamma workspace, and you keep going.
Two honest caveats before anything else:
- It uses Gamma credits. Generations draw down your Gamma account the same as if you'd built the deck inside Gamma directly.
- It's built for creating, not editing. The connector spins up new assets. Refining an existing deck — theme tweaks, layout surgery, image swaps — happens inside Gamma.
Gamma documents the setup and current capabilities in its Gamma Connectors doc. If you want my full scoring on the product itself — pricing, export quality, where it loses to a real designer — that's in my Gamma review.
One workflow, three business objectives
One workflow can serve genuinely different jobs. Here is how it maps onto three real things I'm building, with the prompt for each so you can adapt it to your own.
| Objective | Project | Gamma output |
|---|---|---|
| Launch a new business concept | Cards for Consulting | Business pitch deck |
| Sell sponsorships | Humans Required | Sponsorship sales kit |
| Teach and fill a funnel | Create More With AI | Webinar presentation slides |
1. Cards for Consulting — the pitch deck
Cards for Consulting is a concept I've been circling for months: clients pay for marketing advice with valuable graded sports cards instead of cash. It's unusual enough that explaining it in a paragraph gets blank stares. It needs a deck — the model, who it's for, how valuation works, why it isn't a gimmick.
I'd already argued the concept out with ChatGPT across a long thread: objections, escrow, grading, who says yes to this. The context was sitting right there. So I asked for the deck without re-explaining a thing.
The point of asking from inside that thread is that the deck can inherit the argument, not just the topic. A conversation that spent most of its time on escrow and valuation gives Gamma the material to treat those objections as slides of their own. Check that it did before you send anything.
2. Humans Required — the sponsorship sales kit
Humans Required is my newsletter about the relationship between humans and AI in the new world of work. Selling sponsorships without a media kit means retyping the same audience stats into email after email and hoping the brand takes you seriously.
Leave the metrics as placeholders in the prompt and fill in the real numbers inside Gamma. Never let a generator invent your audience stats. A media buyer will check.
3. Create More With AI — the webinar deck
Create More With AI is my webinar teaching marketers and creators to work smarter and produce more with AI. A teaching deck is a different animal from a pitch deck: it needs pacing, demo beats, and a place for the offer at the end that doesn't feel like a bait and switch.
"One idea per slide, minimal text" is the instruction that saves you the most cleanup time. Without it you get paragraphs on slides, which is the fastest way to look like a person reading to their own audience.
How to connect and use Gamma inside ChatGPT
- 1
Turn on the Gamma connector in ChatGPT
In ChatGPT, open the connectors/apps panel and enable Gamma. You'll be asked to sign in to your Gamma account and approve access. This is a one-time setup.
- 2
Have the actual conversation first
Do not jump straight to the deck. Work the idea out in ChatGPT the way you normally would — audience, offer, objections, proof. The quality of the deck depends entirely on the quality of the context sitting above it in the thread.
- 3
Ask Gamma to create the asset
In the same thread, tell ChatGPT to use Gamma to create a presentation (or document, webpage, or social post) from the conversation. Specify audience, slide count, and tone.
- 4
Review the outline before it builds
You usually get a structure back before the full generation. This is the cheapest place to fix a bad narrative. Reorder, cut, or rename sections here rather than after the design exists.
- 5
Open the result in Gamma
ChatGPT hands back a link to a new Gamma asset. Everything is editable there — theme, layout, images, copy.
- 6
Do the human pass
Fix the numbers, the names, and the voice. Gamma nails structure and design; it does not know what you charge or what you promised a client last Tuesday.
Why this works: context is the whole product
Every AI deck tool asks you for a prompt. That's the flaw. A prompt is a summary of an idea, and a summary is exactly where all the interesting detail dies — the objection you already answered, the pricing you already argued down, the counter-example you already rejected.
The connector removes the summary step. ChatGPT is already holding the developed idea, including the parts you'd never bother to retype. Gamma reads that context and converts it into a structured, visual, shareable output without you leaving the conversation. You're not briefing a tool. You're pointing at work you already did.
Practically: the better the thread above the request, the better the deck. A cold "make me a pitch deck about X" through the connector is about as good as any other AI deck generator. Ten messages of real thinking first, and it's a different product.
Where it helps and what to know
Where it helps
- Narrative order. The deck is built from the thread, so the slide sequence can follow the argument you already worked through. That's the part I'm slowest at.
- No context re-entry. You don't re-explain the objections the thread has already covered, because Gamma reads the conversation.
- Speed on the low-stakes stuff. Internal and mid-stakes decks that would otherwise sit unfinished become cheap enough to make.
- Format flexibility. Gamma makes documents and social posts as well as presentations, so one conversation can feed more than one format.
What to know
- Credits are consumed. Iterate on the outline in chat before you trigger a full generation.
- Create, not edit. Asking the connector to revise an existing deck is the wrong tool. Go into Gamma for that.
- Design refinement still happens in Gamma. Theme, image choices, and spacing usually need some attention before a deck leaves your hands.
- Never ship it unread. Anything with pricing, audience numbers, client names, or a claim gets checked by me, every time. This does not remove human editing. It removes the blank page and the two-week wait.
Frequently asked questions
Stop sitting on the idea
If you have a thread somewhere with a real idea in it — an offer, a sponsorship pitch, a workshop you keep meaning to run — the gap between that thread and something you can send is now about as long as this article took to read. Turn on the connector, open the thread, and ask for the deck.
Setup details live in Gamma's connector documentation.